Italian Accessory Network

The Italian Accessory Network maintains four individual websites. The main site offers Italian fashions for purchase online. The original ecommerce software was clunky and the site code was outdated and inaccesible to search engine crawlers.

We worked with owner Jay Campbell on integrating the Italian Accessory products into Nexternal Solutions ecommerce system, which provides a more usable experience for the customer and a more robust system for Jay to maintain inventory and shipping. We also redesigned the website to give it a more modern look-and-feel, optimizing it for search engines and increasing usability through streamlined navigation.

Contributions: italianaccessory.com design and development (php, css, xhtml, javascript, favicon), copy editing, search engine optimization, image and content randomizer, ecommerce integration and ongoing maintenance